Brand Assets

Pæan Logo Mascot

A one-eyed character built from arch and inner ring, expressing emotions through a rich expression system

Logo Anatomy

The Pæan Logo consists of two core elements: the arch representing a doorway/gateway, and the inner ring representing an eye/soul.

ArchRing/Eye

Arch (Doorway)

The U-shaped arch symbolizes entrance, passage, and protection. It represents stability and reliability.

Inner Ring (Eye)

The centered ring represents the eye and soul. It's the core of the expression system, conveying emotions through shape changes.

Design Principles

  • Keep arch stable, only animate inner ring
  • Use rounded caps (strokeLinecap: round)
  • Consistent stroke width (thin: 4, standard: 12)

Expression System

9 unique expressions, from basic states to rich emotional displays, bringing the logo to life as a mascot.

Idle

Default state - full circular eye

Hold Duration
0ms
Transition
0.3ms

Animation Guidelines

Micro-animations bring the logo to life, but follow these guidelines for consistency.

Breathing Animation

Subtle scale effect in standby mode, range 1.0 - 1.02, period 3 seconds.

scale: 1.0 → 1.02 → 1.0

Expression Timing

Random interval 8-20 seconds between expressions, blink is most common.

interval: 8000ms - 20000ms

Audio Response

During recording, adjust ring size and brightness based on audio amplitude with spring animation.

scale: 1.0 + amplitude × 0.12

Color Variants

Choose the appropriate color variant based on background and use case.

Standard

White arch with Paean Blue eye

Monochrome

All white for dark backgrounds

Paean Blue

All Paean Blue for light backgrounds

Dark

Black arch with Paean Blue eye

Usage Guidelines

Ensure the logo displays correctly across all contexts.

Do

  • Use Standard or Monochrome on dark backgrounds
  • Maintain adequate clear space around the logo
  • Animations should be subtle and non-distracting
  • Expression changes should match the context

Don't

  • Don't change the proportion between arch and ring
  • Don't add extra decorative elements to the logo
  • Don't use non-specified color combinations
  • Don't rotate or skew the logo

Download Assets

Get logo files in various formats for design and development.